Se7en Posters

Sign:
The Se7en movie poster left).

Signifier:
The signifier in this poster is the number '7' made out of snap shots from the film. The snapshots are low saturation in some, others have a sort of depressing and deathly nature. The tagline "Let he who is without sin try to survive" is also part of the signifier. Behind the '7' is a sickly orange/brown, grungy scratched out background which looks like an old, decaying wall.

Signified:
From the vibe these photos give off with the brutal nature and the low saturation it is indicated that the film itself is a dark, grungy and intense story. The masking tape over the sides of these photos gives then impression that the poster has been created by hand and as if the '7' has a deeper meaning to it and with the central characters and the victims of the killer in the story are the ones who make up the composition of the '7' you feel as if they're all connected and that they are apart of this meaningful number. The '7' is planted over the top of a grungy background where you can see the scratches in the walls and the dirt in the corners. It's as if the victims suffered in the making of the '7' and what's more is that they're the ones who make it which give the concept of the poster a whole deeper meaning.